Just like your personal identity makes you uniquely you, your brand identity is the special sauce of your business that sets you apart from every other Tom, Dick and Harry, Inc. on the block. And your brand identity design is what shapes your company. But what exactly is brand identity? What does it have to […]

How do you know if your price is “Right”? Nothing drives profitability more positively than effective pricing! This webinar discusses what you must consider when choosing the price for your product or service. You will learn how the “4 C's” of Marketing are critical in todays digital world and how it will affect your pricing […]

Topic: Marketing and Sales There are many social media platforms. Should you be on all of them? How do you know which ones are right for your business? Do you need to keep learning the latest and greatest social media apps? More importantly, can you post the same content everywhere or does it need to […]

The Massachusetts SBA Office along with the Burlington Economic Development Office welcome you. This dynamic event for networking and funding opportunities will also include: A panel discussion with lending experts/SBA Lenders Real stories of local businesses that leveraged financing to expand Our Business Opportunity Specialist will discuss the basics of Federal Government Procurement A panel […]

SEED Corporation and Bluestone Bank provide this free in-person entrepreneurial workshop aimed towards helping business owners get the information they need to succeed. In this workshop, participants will learn the fundamentals of planning, preparing for and financing a small business. The workshop is open to anyone currently in business, starting a business, or thinking about someday owning a […]

SEED Corporation and Bluestone Bank provide this free in-person entrepreneurial workshop aimed towards helping business owners get the information they need to succeed. In this workshop, participants will learn how to read a balance sheet, income statement, and cash flow statement, and keep on top of their business finances. The workshop also explains how a small business owner can […]

Are you overwhelmed by all the marketing choices for your business? Not sure how or where to spend your time and money? It sounds like you need a marketing plan! Without a plan in place, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business. In this webinar, professional […]

In this webinar, you will learn how to write a one-page business plan for your business. We'll also discuss how writing a one-page business plan can help you organize your ideas and allow you to be focused and concise about your business goals. Our expert presenter will show you each element of the one-page business […]

The importance of tariff classification in international trade transactions cannot be understated. Exporters and importers are responsible for proper classification of their items, while misclassification may result in Customs delays, or worse, costly penalties and possible Customs seizure. The Harmonized Tariff System is the basis for export and import classification.  Established by the World Customs […]

Do you want to start your own online business but are worried about the upfront costs? You're not alone. Many aspiring entrepreneurs face this hurdle when they begin their digital entrepreneurial journey. But starting your online business doesn't have to break the bank! In this webinar, our expert presenters will show you practical and cost-effective […]

Topic: Financing As small businesses continue to work through the impact of the COVID-19 pandemic the Massachusetts Small Business Development Center (MSBDC) along with Dan Martiniello, Lender Relations Specialist from the SBA Massachusetts District Office, would like to invite you to join us for this webinar as we discuss the process of managing your EIDL […]

Search Engine Optimization (SEO) doesn't have to be complicated. Join us for an informative webinar where our expert speaker will teach you simple SEO tips and strategies you can use to grow your online presence. In this webinar, you'll learn how SEO can significantly impact your online success, actionable tips and techniques to optimize your […]